Nongshim, founded in 1965 in Seoul, South Korea, stands as one of the world's most influential instant ramen manufacturers. From its humble beginnings during Korea's post-war recovery to becoming a global food empire, Nongshim has revolutionized the instant noodle industry with bold flavors, innovative products, and unwavering commitment to quality.

The Origin Story

In 1965, South Korea was still recovering from the Korean War's devastation. Shin Choon-ho founded Nongshim Company Ltd. with a vision to provide affordable, nutritious food to the Korean people. The name "Nongshim" translates to "Farmer's Heart," reflecting the company's mission to nourish the nation.

While Japanese instant ramen focused on mild, umami-rich broths, Nongshim recognized Korean consumers wanted bold, spicy, intensely flavorful noodles reflecting Korean culinary traditions. This insight would shape the company's destiny.

The Shin Ramyun Revolution (1986)

Everything changed in October 1986 when Nongshim launched Shin Ramyun. The name "Shin" means "spicy" in Korean, and the product delivered unprecedented heat and flavor complexity. Shin Ramyun combined Korean red chili flakes, rich beef broth, garlic, mushroom extract, and vegetables in a formula that captured authentic Korean taste.

Initially controversial for its intense spice level, Shin Ramyun quickly became Korea's best-selling instant ramen—a position it has held for over 35 years. Today, Shin Ramyun sells over 4 billion packages annually worldwide, making it one of the planet's most popular instant ramen brands.

Product Families

Shin Family

The Shin line includes the original Shin Ramyun, premium Shin Ramyun Black with real bone broth, extra-spicy Shin Ramyun Red, and convenient cup formats. Each variation maintains the signature spicy beef flavor that made Shin Ramyun legendary.

Neoguri

Launched in 1982, Neoguri features thick, chewy udon-style noodles in spicy seafood broth with kelp and seafood flavors. It's famous for the "Jjapaguri" combination with Chapagetti, featured in the Oscar-winning film "Parasite."

Chapagetti

Korean-style black bean sauce noodles inspired by Chinese jajangmyeon. Savory and slightly sweet, Chapagetti became globally famous after appearing in "Parasite," where it's combined with Neoguri to create the luxurious "Chapaguri" dish.

Other Popular Lines

Nongshim's diverse portfolio includes Ansungtangmyun (mild beef ramen), Yukgaejang (spicy beef stew), Kimchi Ramyun (tangy fermented kimchi flavor), and Soon Veggie Ramyun (vegetarian option). Each product showcases Korean flavor profiles and Nongshim's commitment to quality.

Global Expansion

Nongshim's international journey began in 1994 with the establishment of Nongshim America Inc. in Los Angeles. Starting in Korean grocery stores, the brand expanded to mainstream supermarkets nationwide. Today, Nongshim products are sold in over 100 countries across North America, Asia, Europe, and beyond.

The company operates manufacturing facilities in the United States, China, and Korea, ensuring fresh products reach global markets. Nongshim's success is inseparable from the Korean Wave (Hallyu)—the global popularity of K-pop, K-dramas, and Korean cuisine that introduced millions to Korean flavors.

Cultural Impact

Nongshim has become more than a food company—it's a cultural ambassador for Korea. Shin Ramyun appears in countless Korean dramas, K-pop music videos, and social media content. The brand represents Korean culinary identity and has introduced authentic Korean spice and flavor to global audiences.

In Korea, instant ramen is deeply embedded in daily life. Nongshim products are comfort food, late-night snacks, quick meals, and social experiences. The company has shaped how Koreans and international consumers experience instant noodles.

Innovation and Quality

Nongshim invests heavily in research and development, continuously improving noodle texture, broth flavor, and ingredient quality. The company maintains strict quality control standards and sources premium ingredients including real vegetables, quality spices, and authentic Korean seasonings.

Recent innovations include premium product lines, convenient packaging formats, healthier options with reduced sodium, and new flavor combinations that honor Korean culinary traditions while appealing to international palates.

Shop Nongshim at Project Ramen

Experience Korea's finest instant ramen at Project Ramen. We carry the complete Nongshim lineup including Shin Ramyun varieties, Neoguri, Chapagetti, and specialty products. Discover why Nongshim has captivated ramen lovers worldwide for over 60 years.

Browse our complete Nongshim collection